top of page

Research Reports

Research conducted by the Art X Company:

       Festivals From India – Needs Analysis & Audience Insights is a research study that aims to outline the needs of         the festivals sector in India, how it understands and measures its audiences and how festival goers engage and         interact with festivals in India. The study was commissioned by the British Council as part of its Festivals for               the Future programme, which brings emerging and established festivals together to connect, create and             
       collaborate on international projects, with the vision to strengthen the creative economies of India and the UK     
       and enable sustainable capacity building in both countries. The study was utilised for the creation of this digital         portal. Festivals From India, which is supported by the British Council and designed and developed by     
       ArtBramha Consulting LLP., is the first-ever online platform to showcase India’s arts and culture festivals.

  • Taking the Temperature Report 3: A roadmap for recovery: governance,infrastructure, and self-reliance
    The third edition of the Taking the Temperature report provides a consolidated mapping, through three consecutive surveys of how India's culture sector has been responding to the pandemic and related lockdowns from March 2020 to November 2021. For the very first time, research developed by the British Council, in partnership with the Federation of Indian Chambers of Commerce and Industry and the Art X Company gives the size and scale of the creative economy and its contribution of the culture industries to national Gross Domestic Product (GDP) and wealth creation in India.

  • The Art of the Possible
    ‘The Art of the Possible’ is a first-of-its-kind, primary research led study in India that looks at the transversal and technical skills landscape in the live entertainment and performing arts domains from the perspective of working professionals and sector stakeholders. Commissioned by the National Centre for the Performing Arts (NCPA), the study is aimed not only to provide insights and recommendations to the NCPA to develop a course centered on transversal skills in design and technical production of performing arts, but also to chart out the landscape, challenges, and growth trajectories of cultural professionals with technical and transversal skills in India.

  • India Literature and Publishing Sector Study
    Commissioned by the British Council in 2020-21, the pioneering primary-research project is aimed at understanding the challenges faced by Indian publishers, agents, authors, translators and industry bodies when making literature written in Indian languages more widely available to an international English-speaking audience.  The outcome of the research identifies opportunities for working and collaborating more globally, specifically with the UK, in order to promote Indian literature in translation, going forward. 

  • Taking The Temperature Report 2 - The deepening impact of COVID-19 on India's creative economy
    The second edition of the report (published in December 2020) looked at the depth and scale of the impact of the pandemic and studies the developments, actions, and recommendations that will strengthen the creative economy.

  • Arts Management in India - Challenges in formal education for arts management in India
    Commissioned by SDA Bocconi Asia Center, this is a first-of-its-kind study in India that looks at formal education and skilling challenges in the cultural sector from the perspective of working professionals and arts management aspirants. The study identifies requirements in the arts management education landscape and work within the cultural sector while mapping existing gaps, skilling needs and barriers to the entry of professionals in the cultural sector.

Miscellaneous reports:

       Presented by the Confederation of Indian Industry (CII) and PricewaterhouseCoopers (PWC).

bottom of page