© 2016 Designed by Shambhavi Bhat 

Serendipity Arts Festival - A complete immersion in culture

Impact Analysis of the festival

PROJECT

INFORMATION

OVERVIEW

Serendipity Arts Festival (SAF) is a cultural festival located in Panjim city in Goa that showcases a rich programme of visual, performing, and culinary arts, craft, and workshops from across India.

BRIEF

SAF commissioned Art X to conduct an impact analysis study to examine the effect of the festival on Goa's cultural, economic, and social ecosystems.

The study examines SAF's potential impact through a survey of visitor, resident, business, and infrastructural circles, and considers the possibilities of future and deeper growth for the event.

What we did for them

Introduced Keith to the best talent across dance, performing arts, technology, fashion, music. Detailed discussions over coffee and drinks, coupled with live performances helped in showcasing the futuristic work Indian artists have been working towards. Successful interactions can lead to interesting possible collaborations for the upcoming show